BERGIANTI, FRANCESCA
BERGIANTI, FRANCESCA
Dipartimento di Comunicazione ed Economia
A Netnographic Exploration of Anger and Hope about Climate Change on Reddit
2025 Nicolleau, Pénélope; Bergianti, Francesca
Brand scandals within a corporate social responsibility partnership: asymmetrical effects on for-profit and non-profit brands
2021 Gabrielli, V.; Baghi, I.; Bergianti, F.
Consumo e intelligenza artificiale generativa. Prospettive dal marketing etico.
2025 Bergianti, Francesca; Grappi, Silvia
Esplorare il consumo sostenibile attraverso una nuova prospettiva positiva
2024 Bergianti, Francesca
Feeling good by wearing sustainable: Advancing the well-being paradigm in sustainable consumption practices
2021 Bergianti, Francesca; Grappi, Silvia; Gabrielli, Veronica; Baghi, Ilaria
How different types of communication affect ethical consumption: The role of psychological consumer empowerment
2023 Bergianti, Francesca; Gabrielli, Veronica; Baghi, Ilaria; Grappi, Silvia
How government eco-exemplarity influences sustainable consumption
2023 Bergianti, Francesca; Parguel, Béatrice
I do it (also) for me: a qualitative study on the identity aspects underlying consumption on second-hand fashion apps
2023 Bergianti, Francesca; Venturini, Alice
L’intelligenza artificiale generativa come fenomeno per studiare le relazioni positive: il caso dell’augmentation.
2025 Monsurrò, Luigi; Bergianti, Francesca
Retro Rewind: Vicarious Nostalgia and the New Cassette Culture
2025 Venturini, Alice; Columbano, Martina; Bergianti, Francesca
Sustainable Consumption Promotion: A Comprehensive Literature Review
2025 Bergianti, Francesca
Sustainable trend: how well-being works in shaping fashion consumption practices
2021 Bergianti, Francesca; Gabrielli, Veronica; Baghi, Ilaria; Grappi, Silvia
The effect of message framing on young adult consumers’ sustainable fashion consumption: The role of anticipated emotions and perceived ethicality
2024 Grappi, Silvia; Bergianti, Francesca; Gabrielli, Veronica; Baghi, Ilaria
The impact of Mastery Orientation on the reactions towards Generative AI.
2025 Monsurrò, Luigi; Bergianti, Francesca; Grappi, Silvia
When brands burst into consumers’ spontaneous practices: mapping consumers’ reaction to brands’ entrance in the FantaSanremo competition
2024 Venturini, Alice; Bergianti, Francesca
