Semiótica e ideología: modelos, remociones y perspectivas

The relationship between semiotics and ideology can be approached through a particular study of the history of ideas. In this essay we try to draw a parallel between a semiotics which was engaged in the analysis of sociality and the reflection on ideology typical of the seventies. The discipline of semiotics has subsequently shifted to a more philosophical and linguistic reflection, abandoning some of previous themes. What is happening in recent years, especially with some socio-semiotic trends, it is a return to a more empirical social analysis, but has not followed, in our opinion, an adequate reconsideration of the ideological level of the various types of texts and social discourses.