Variations of polyphony in blogs: The case of the Slow Art Day blog

This paper looks at dialogicity in the Slow Art Day blog and focuses on the way the representation of participants encodes the complexity of the communicative action through a polyphony of textual voices. By focusing on posts from the pandemic years (2020 and 2021), and contrasting them with the previous period, we carry out a collocation analysis and a study of semantic preferences (Sinclair 2004) to explore how writers present themselves and how they interact with the reader and other textual voices in a context of cultural intermediation. By looking at forms of address and of self-mention, we trace how this blog enacts different forms of dialogic action with its readers and stakeholders in the extended situational context.