This volume investigates how generic, rhetorical and linguistic resources are creatively exploited by different Communities of Practice (CofP) in a range of professional, institutional and academic contexts to respond to different socio-cultural scenarios. In particular, it describes the language and structures specific to genres with a view to ascertaining whether homogenizing or fragmenting forces and trends have been brought about by the three waves of globalization which have swept the world since 1492 (Friedman, 2005).
Introduction [The Three Waves of Globalization] / Poppi, Franca. - STAMPA. - (2013), pp. IX-XIX.
Introduction [The Three Waves of Globalization]
POPPI, Franca
2013
Abstract
This volume investigates how generic, rhetorical and linguistic resources are creatively exploited by different Communities of Practice (CofP) in a range of professional, institutional and academic contexts to respond to different socio-cultural scenarios. In particular, it describes the language and structures specific to genres with a view to ascertaining whether homogenizing or fragmenting forces and trends have been brought about by the three waves of globalization which have swept the world since 1492 (Friedman, 2005).
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