Sfoglia per Autore
Dalle soluzioni digitali standardizzate alle soluzioni digitali personalizzate attraverso lo Smartphone. In Quale futuro per la promozione delle vendite
2014 Pellegrini, Davide; De Canio, Francesca
Device usage patterns and online shopping behaviour
2015 De Canio, Francesca; Ieva, Marco; Ziliani, Cristina
Factors affecting smartphone shopping.
2015 De Canio, Francesca; Pellegrini, Davide
Extending the Retail Brand to Non-traditional Products
2015 Martinelli, Elisa; De Canio, Francesca; Marchi, Gianluca; Vignola, Marina
The value co-creation chain: the triple role of consumer.
2015 Pellegrini, Davide; De Canio, Francesca
Does country image affect consumers’ willingness to patronize ethnic restaurants?
2015 Martinelli, Elisa; De Canio, Francesca
Retail brand extension: antecedents of attitude and intention to buy
2016 Martinelli, Elisa; DE CANIO, Francesca; Marchi, Gianluca
Perceived community support, relationship quality and an extended technology acceptance model: a knowledge structures exploration on social network sites.
2016 Sánchez-Franco M., J; De Canio, F.; Muñoz-Expósito, M.; Villarejo-Ramos, A.; Pellegrini, D.
Co-Advertising, E-Wom and Social Responsibility
2016 Pellegrini, Davide; DE CANIO, Francesca
The Smartphoners: Consumer Segmentation by Smartphone Usage.
2016 De Canio, Francesca; Pellegrini, Davide; Aramendia-Muneta, M. Elena
An enjoyable shopping experience enhances store loyalty
2016 DE CANIO, Francesca; Pellegrini, Davide; Martinelli, Elisa
Parafarmaci a marca commerciale? Sì, sono value conscious
2016 Martinelli, Elisa; DE CANIO, Francesca
Who is the social coupon shopper? Understanding the drivers of social coupon adoption.
2016 Ieva, M.; De Canio, F.; Ziliani, C.
Retail brand extension: the moderating role of product knowledge
2016 Martinelli, Elisa; De Canio, Francesca; Marchi, Gianluca
The new social game. The sharing economy and the Digital Revolution: An insight into changes in consumer habits.
2017 Pellegrini, Davide; DE CANIO, Francesca
Beyond the "mobile vs Pc" dichotomy: Profiling online shoppers based on device usage
2017 DE CANIO, Francesca; Ieva, Marco; Ziliani, Cristina
Retail Brand Extension: From Theory to Practice. A Multi- Country Study of European Grocery Retailers
2017 Martinelli, Elisa; De Canio, Francesca
Etica, attenzione alla salute, socializzazione e/o spiritualità? Le determinanti dell’atteggiamento verso il consumo di prodotti vegani.
2017 Martinelli, Elisa; De Canio, Francesca
Collaborative Consumption: what drives consumers’ Intention to Share?
2017 De Canio, F.; Martinelli, E.; Pellegrini, D.
Premium Private Labels and PDO/PGI Products: Effects on Customer Loyalty
2017 Martinelli, Elisa; De Canio, Francesca; Marchi, Gianluca; Nardin, Giuseppe
Legenda icone
- file ad accesso aperto
- file disponibili sulla rete interna
- file disponibili agli utenti autorizzati
- file disponibili solo agli amministratori
- file sotto embargo
- nessun file disponibile